Learning Timeline
Key Insights
The Importance of the Format (F) Element
Don't ignore the Format section. If you don't specify it, the AI will choose its own layout, which often won't match what you had in mind.
Why the CRAFT Structure Works
A structured prompt doesn't just help you be clearer; it makes it easier for the AI to accurately interpret your needs without much guesswork, ultimately leading to higher-quality results.
Tips for Fixing 'Robotic' Text
The Tone (T) element is the key factor in transforming stiff AI text into something that sounds more natural and human.
7-Day Reinforcement Practice
To master prompting, take one task every day for 7 days and consistently write that prompt using the CRAFT structure.
Prompts
Onboarding Checklist Prompt Example (CRAFT Framework)
Target:
ChatGPT / Claude
I run a five-person marketing agency and I need to get new clients set up without scheduling extra meetings. Write a client onboarding checklist that I can send to new clients on day one. Structure it as a numbered list with one sentence per step. Keep it professional but warm, like you're welcoming someone to the team.
Step by Step
Building Effective Prompts Using the CRAFT Framework
- Open your preferred AI interface, such as ChatGPT or Claude.
- Include the Context (C) element: Explain the current situation, industry, and constraints (e.g., 'I manage a marketing agency with 5 staff members').
- State the Ask (A) element: Provide specific instructions on what needs to be done, the document length, and the target audience (e.g., 'Write an onboarding checklist for new clients').
- Set the Format (F) element: Define the desired visual structure of the output, such as a numbered list, table, or bullet points (e.g., 'Organize into a numbered list with one sentence per step').
- Choose the Tone (T) element: Provide style instructions to avoid robotic-sounding results (e.g., 'Use a professional yet friendly tone').
- Review the entire sentence to ensure all CRAFT elements are combined into one clear paragraph.
- Press 'Enter' or click the 'Send' button to generate a response from the AI.
